Quote:
Originally Posted by paul-steve
Hi
I'm talking about agents and advertising, are they just sticking to their own "one website" and hoping potential buyers will find it, like i say we have contacted hundreds to advertise on multiple sites and not one reply, we are doing very well in Turkey and now looking to spread but it looks like Spain doesn't want to know.
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During the peak years a lot of agents cheerfully assumed they could transfer their success in Spain to other countries (notably Bulgaria, Cape Verde etc), with mixed results. Most that I know got their fingers burnt.
Add to that a sharp downturn in the Spanish market which has seen many agents close up shop and unsurprisingly most have decided to concentrate on their core product i.e. Spain (and probably resales rather than off plan). Also with the slowdown comes a deep reluctance to spend any unnecessary cash on marketing, and a mistrust of any offer that seems "too good to be true".
You may be offering a decent service at a reasonable commission, but the barriers are firmly up at the moment. I would not like to be an advertising sales telemarketer right now.
I sympathise with anyone who tries to educate sales staff and managers about the value of online exposure, although this is becoming easier with time. If you think you are offering good value then persevere, and emphasise the fact that you are willing to deal on a commission only basis.